5 Underutilized Ways to Market Yourself as an Interior Designer
They are under your nose. Yes, just right under your nose are tools needed to market yourself as an interior designer. The 5 tools I want to discuss with you are probably underutilized methods in a number of niches, but especially in the Interior Design industry. So...
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5 Tips on How to Raise Your Design Rates
These 5 tips will help you shift your mindset and teach you how to raise your design rates with confidence. Taking the leap of faith and raising your fees can be terrifying! The fear comes out, as the voice in your head saying: No one will hire me for that price. I...
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7 Client Attraction Methods Every Interior Designer Needs
When it comes to new client attraction we can swing from having no idea how to begin, to having way too many options and feeling overwhelmed. I would say having 5 to 7 outlets to pace yourself with is a good way to begin. The key IS pace yourself. As you peruse these...
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Your Online Bio: Is it a Boost or a Bust? By Fred Berns
When it comes to a design industry coach and copy writer my friend Fred Berns is among the best. Check out his guest blog post on the importance of your online bio profile. Those who need to know you, don’t. Your top prospects don’t. Your website visitors don’t....
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11 Ways Interior Designers Can Manage Client Expectations PT 2
Managing an interior design business has many demanding components! One that will never go away is the need to manage client expectations. In the first part of this two-part series I discussed the initial steps. Part two wraps things up with some additional...
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What To Do When a Client Questions Your Pricing
Every week I help my coaching clients respond to client objections and help them manage client expectations. Price objections can cause such angst to an Interior Designer, but having a well thought out response can go a long way in relieving your anxiety. This week,...
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11 Ways Interior Designers Can Manage Client Expectations PT 1
Managing an interior design business has many demanding components! One component that will never go away is the need to manage client expectations. Read this blog post as a guide or even a checklist to help you strategically manage client expectations. You work in a...
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Urgent! 5 Business Building Blocks Every Interior Designer Needs to do Weekly
The power of your growth as a person and business depends on the strategic duties you do on a weekly basis. Sometimes, duties that we partake in day after day, feels rather redundant. However, effective redundancy is what builds the momentum for ongoing success. These...
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7 Networking Secrets Every Interior Designer Needs to Know
An Interior Designer is no different than any other entrepreneur, fundamentally. In order to keep the flow of your interior design business going, the ongoing routine of the networking game, cannot be circumvented. Networking is sometimes a word that may feel like a...
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3 Effective Ways Every Interior Designer Should Be Using to Generate New Clients
As an interior designer wanting to generate new clients you want to be effective and consistent. Any search online will leave an interior designer feeling confident about getting new clients. There are seemingly so many options and great ideas floating around in...
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Attracting Clients to an Interior Design Firm
As much as I wish I could say that getting clients is easy if you’re a talented designer, the truth is that a lot of great designers and their firms tend to stay undiscovered simply because they are putting their energy and attention on things that don’t attract new...
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9 Reasons Why Interior Designers Need a Website
While there are probably very few businesses that wouldn’t benefit from having a website in today’s increasingly online world, for interior designers having a website is non-negotiable. If you are just launching your interior design business, or if you’ve been in the...
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How to Get More Clients as an Interior Designer
I work with so many interior designers that absolutely love what they do. From the very beginning of a design project to the styling and big reveal, these passionate designers look forward to every detail. And, they’re really good at what they do. But, there’s one...
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How Do Interior Designers Really Feel About Using Houzz?
From an outsider’s perspective, the popular website and online community Houzz seems like a great way for interior designers to not only showcase their work for generating new clients, but also a convenient way to collaborate with current clients, better understanding...
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How to Keep Growing Your Business and Making the Time
Shopping has taken a back seat to growing my coaching business and helping my clients and my private Facebook group of Actionable Entrepreneurs become confident, focused and profitable. I was up way too early this morning worrying about when I'm going to have time...
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How Do I Get Back in the Sales Zone?
What do you do when an event in your life just stops you in your tracks and takes the wind out of your sales? (no, that is not a typo) And now it’s years later or stuff is still happening in your personal life but you really want to get back on track with your...
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What Does Making Money or More Money Mean to You?
Everyone's opinion differs on what making money or more money means to them and that's fine... For years, I just thought, "It’s nice to have extra money and I like to work so I'll just keep doing what I do, the way I'm doing it." Then at some point, it changed for me....
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How to Attract Clients to Your Interior Design Firm
How many times have you thought to yourself, “How can I attract more clients to me?” When I built Expressive Living Art, Framing and Accessories (a niche company in the Interior Design world), I knew I had a great service and was convinced that absolutely EVERYONE...
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Pricing an Interior Designers Services
It’s always every Interior Designers constant battle when it comes to pricing their services. Do you ask yourself? How do others in my industry price? What is an hour worth with me? Am I too low or too high? How much mark up should I have on...
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An Important Business Lesson to Learn in Your Working Career as a Designer
The “Jesus Christ Factor”, was a Lesson From My Father My father was a contracts negotiator his entire working career. He would negotiate LARGE contracts for a government subcontracting company in Queens, NY who made army airplane parts and navy ship stuff (that’s...
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How to Find Interior Design Clients
Your success as an interior designer hinges on finding the right clients and gaining their business. My business coaching strategy sessions can help you figure out how to attract those clients, grow your business, and feel confident in your professional decisions....
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Hidden Costs of Running a Business
Pricing your services can be one of the toughest jobs for an entrepreneur. Once you start learning the hidden costs of running your business it will be helpful in your pricing structure. Do you ever find yourself leading with, “Well, how much are people willing to...
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OMG! The Best Show Me the Money Ever!
As I was going through my emails I saw an announcement from Editor at Large and I thought this had to be the best show me the money ever for entrepreneurs in the interior design field. They were having a presentation in Manhattan by a Lawyer and Managerial...
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No More Difficult Clients
How many times have you said no more working with difficult clients and once again you find yourself with another one. Do you have difficulty managing client’s expectations? Do they expect you to jump through hoops and be available always? Have you found yourself...
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