5 Ways a Coach is Better Than a Course

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There’s no doubt that growing your interior design business can be exciting, but it can also be challenging. And while courses can offer valuable insights, having a personal business coach is like having a secret weapon for your business. Let’s check out five ways a coach is better than a course for your interior design journey.

Personal Advice, Just For You!

Imagine if everyone had to wear the same clothes every day. Boring, right? Well, courses give the same advice to everyone. But a coach is like having a personal style expert for your business!

They identify your unique style and give advice that fits you perfectly. Your coach helps you create a plan that shows off who you are and what you want your business to be. The coach becomes your teammate, helping you through all the tricky parts of the interior design business world.

Help Right When You Need It!

Courses are like books. While they contain beneficial information, they typically can’t help you immediately. Having a coach — especially one with a business helpline — is like having a superhero on speed dial!

Whether you’re facing a client issue, needing quick advice, or handling a business challenge, a coach with an accessible support system can make all the difference in the level of success you achieve. Real-time support can be a game-changer, especially in the interior design industry, where timing and responsiveness significantly impact client satisfaction.

It’s Your Business, After All!Is a coach better than a course?

Courses have plans and rules that everyone follows, but here’s the thing: not all of them apply to you. In a way, courses are like eating in a restaurant that only offers one dish. A coach is more like a personal chef, helping you create the business you want.

In other words, you get to focus on what’s most important for your business right now. Your coaching sessions are driven by your priorities, exploring areas that are most relevant to your business at any given time.

You Deserve To Be Seen!

Courses aren’t personally invested in your success. Yes, they’re informative, but it’s up to you to figure out what works for your business (and what doesn’t).

A coach has a knack for identifying your strengths and untapped potential. They know the areas where you’re a champion AND the ones where you need more support. They help you identify your blind spots (we ALL have them) and provide guidance that goes beyond the scope of a standard curriculum.

Your Mindset Affects Your Success!

While a course can expand your knowledge, a coach can help you experience transformational mindset shifts. A coach helps you develop the necessary skills for business success and nurture a resilient and adaptable mindset for continuous improvement.

A coach essentially becomes your mentor. They empower you to embrace challenges, learn from missteps, and strive for improvement. These mindset shifts can have a positive, long-term effect on your capacity for success in business and in life.


If you’re ready to elevate your interior design business, you should consider jumping off the course carousel. We’ve reviewed 5 ways a coach is better than a course. Now, find a coach who is dedicated to empowering you with personal guidance.

Don’t settle for just learning. Grow exponentially with the support of a coach who is readily available and understands the intricacies of your unique journey.

Here’s an idea! Get on my calendar for a Business Strategy Session. Together, we can carve a path that leads to you achieving your goals and transforming your business. Invest in your success. Let’s create a future where your interior design business flourishes.

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by Nancy Ganzekaufer
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