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Let’s talk about a game-changer for your interior design business that can seriously boost your profits. I am not just throwing this idea out there for fun – I want you to really think about it.
Imagine offering a service called Designer for a Day to your potential clients. Walk through this with me. Let’s say you book this service with one client per week for 50 weeks, each at $1,500. That is a cool $75,000 a year!
And if you ramp it up to two clients a week, that is an extra $150,000 annually. Crazy, right? Now, who would benefit from this service?
Who It Helps
Think about those clients who are not quite ready for full-service design. You know the ones I mean. They each have their reasons why they cannot commit to the whole kit and kaboodle:
- Those budget-conscious folks who cringe at the idea of splurging on full-service design.
- Those who do not fully grasp the value of your services and do not understand how hiring you now would save them time, money, and headaches overall.
- Those who already have their own connections or think they can save money by piecing together their project themselves.
- Those indecisive types that cannot seem to decide without consulting everyone they know!
In all of these scenarios, Designer for a Day’s one-day interior design service can swoop in and save the day!
How It Works
After your initial interior design consultation, you determine that they need a designer to help them make good decisions before they buy anything, and they are not a great fit for your Full-Service design package.
You present the idea of Designer for a Day, and the client loves it! You pick a day in the future that works for both of you, collect the fee to secure their spot on your calendar, and get ready for a day of design for them (usually a 4-to-6-hour block).
On the big day, you kickstart their project. You dive into the details of their design needs, go shopping with them (using their funds), and share your invaluable insight.
Why It’s Great
This service is hands-on and efficient! Even better, it lets your client see your skills, knowledge, and expertise – in other words, your tremendous value — firsthand. What better way to pique their interest in more extensive future projects with you?
This is an easy, uncomplicated way to instantly expand your ladder of services. And the best part? It is 100% profit for you.
Talk about revolutionizing your profit margin!
Stay Protected
Now, a quick word of caution. Even for this one-day service, I highly recommend that you ALWAYS have a contract in place. It protects you AND your clients, no matter how short the gig is.
It helps to prevent any future conflict due to misunderstandings. To make it seamless for you to add Designer for a Day to your ladder of services, I have a ready-to-use, customizable contract template tailored specifically for this service.
You can grab it here and boost your interior design business today!
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Overwhelmed growing your business and need help? You don’t have to figure it out alone. Sign up for a business strategy call and I’ll help you make decisions on the next steps for you and your business. Or hop into my private FB group the Interior Design Business Forum to get daily insight, inspiration, and lessons.
FAQ’s
Q: What is Designer for a Day?
A: Designer for a Day typically includes a consultation and design services for a single workday. After the initial consult, the interior designer spends a day (usually 4 to 6 hours) helping clients make informed decisions on their design projects. When combined with a contract template, this service is perfect for clients who need professional guidance but are not ready to commit to full-service design.
Q: Can Designer for a Day increase my profit margin?
A: By offering this service at $1,500 per client and booking one client per week, you can generate an additional $75,000 annually. Increasing to two clients per week can potentially add $150,000 to your annual revenue, providing a significant increase to your profit margin through a service that is 100% profit for you!
Q: Where can I get a Designer for a Day contract template?
A: Nancy Ganzekaufer, Interior Design Business Coach offers fully customizable interior design contract templates including Designer for a Day, Designer on Call, Full-Service Design, and Pre-Construction Design Planning. This contract is essential for protecting both the designer and the client, giving clear expectations, preventing potential conflicts, and providing legal protection for both parties.
Q: How does the Designer for a Day design service work?
A: First, determine if the client is a good fit for this service during a paid interior design consultation. Next, a date is set for the design day, and a contract is signed. Then, spend that day with the client, addressing their design needs, shopping for materials, and providing valuable insights to kickstart their project.
Q: How can I add Designer for a Day to my ladder of services?
A: Start by creating a structured process for the session that includes a customizable contract template specifically tailored for Designer for a Day. Promote the service to potential clients, highlighting its benefits and how it can help them achieve their design goals.
