Your Business In Words – your elevator pitch – is just the beginning! Do you go to networking events and find it never benefits your business quite as much as you would like? When asked what you do, do you know what to say?? Do you just give your title?
I’m a Business Coach. I’m an Interior Designer. I’m a Photographer. I’m a Marketing expert. I’m a Manufacturer. I own a Clothing store or a Restaurant.
Networking events can be overwhelming and intimidating but it is still a great way to market yourself, your product, and services… if you do it right and practice what to say.
Your opening sentence when asked what you do is key to either killing the conversation or opening it up to being able to share more and get the person really interested and engaged.
So, how do YOU define Your Business in Words?
If you meet someone and they ask “Hi, [your name] what do you do? Or in a FB group, “Welcome [your name], please introduce yourself!”
Are you prepared to be clear, concise, motivating, and appealing? Do you want people to listen to you and ask you more questions? Especially if they are your ideal client (or know someone who maybe).
So, here’s a suggestion to get you started creating the perfect elevator pitch and make you irresistible to chat with.
Combine adjectives that describe your personality with your title.
This will turn into your first sentence of Your Business in Words! Here are a few examples:
- Example 1: no-nonsense, focused, motivating / Business Coach
- Example 2: Loving, Patient, Energetic/ Interior Designer
- Example 3: Creative, Dedicated, hard-working/ Online Marketing Specialist
Next, turn Your Business in Words into sentences.
- Example 1: Hi I’m Nancy. I’m a focused, no-nonsense, highly motivating Women’s Business & Life Coach.
- Example 2: Hi I’m Keri. I’m the most Patient, Energetic, Loving, and Hand holding Interior Designer you will ever meet!
- Example 3: I’m a creative, dedicated, and VERY hardworking Online Marketing Specialist!
See how those feel when you read them? Can you feel the energy? Hear the dedication?!!
Nine times out of ten, this approach will get you the reaction of: “Really? Tell me more…”
Now, you try it.
This is just the beginning – your first sentence. There are no wrong sentences. It’s a brainstorming process until you have the words that really roll off your tongue and feel like you.
To finish this exercise and create the perfect elevator pitch, grab a free copy of Your Business In Words from my Business Building Boutique.
Overwhelmed growing your business and need help? You don’t have to figure it out all alone anymore. Sign up for a business strategy call and I’ll help you make decisions on the next steps for you and your business.
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