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Writings

As an interior designer, you’ve undoubtedly devoted ample time and attention to your brand image, from your logo to your digital presence to what outfit you wear to an initial consultation. However, you may not have given much thought to your nonverbal brand—the signals you send via your body language, tone of voice, gestures and even the type of eye contact you make. Take a moment to think about it: Are you even fully aware of what you tend to do with your hands or your vocal cadence during important presentations or introductions? Read the article!

Ready to get specific? Introducing the ultimate resource for interior designers who want a concise, clear framework to scale a design business—straight from proven experts in each area. From pricing to hiring to branding…this will be the book you reach for again and again. Purchase book!

Do you wonder how some people create business growth & prosperity? This book will teach you how to create a profitable business from initial vision to rocking success!

All the success steps to get you where you want to go and create business profitability. Purchase book!

Click here to read Nancy’s feature in the spring 2018 issue of Designers Today.

Ponder this, if you had a service where you were a “Designer for a Day”, and booked one client a week for 50 weeks a year, at $1,200 each, that equals $60,000 a year!  Can you believe that?! Now, what if you had two a week? I know you just figured out this is an additional $120,000 a year to your bottom line! Read more..

If you’re an entrepreneur who has struggled at one time or another with your Elevator Pitch or how to describe what you do in a way that distinguishes you from your “competition” you’ve come to the right place.

It’s often hard to find the words to use to describe who you are, what you do and how you help others that makes hiring you irresistible! Read more.

Do you go to networking events and find it never benefits your business quite as much as you would like?  When asked what you do, do you know what to say?? Do you just give your title? Your opening sentence when asked what you do is key to either killing the conversation or opening it up to being able to share more and get the person really interested and engaged. Read more.

We all know and love Instagram for its instant gratification and seemingly endless collection of beautifully curated design galleries. In fact, for a lot of visually inclined people, Instagram is the go-to social media network, beating out less visually rich platforms like Facebook. If you are trying to grow your interior design business, it is absolutely CRUCIAL that you have a strong Instagram game. Find the best hashtags to grow your Interior Design business.

 

How much of your day do you spend actively working on growing your business and revenue generating activities?

Time management is crucial to building a successful and profitable business. Read more.