by Nancy Ganzekaufer | Jul 16, 2018 | Business Growth, Business Mindset, Entrepreneur, Interior Design, Marketing
They are under your nose. Yes, just right under your nose are tools needed to market yourself as an interior designer. The 5 tools I want to discuss with you are probably underutilized methods in a number of niches, but especially in the Interior Design industry. So...
by Nancy Ganzekaufer | Jul 11, 2018 | Business Growth, Business Mindset, Entrepreneur, Interior Design
These 5 tips will help you shift your mindset and teach you how to raise your design rates with confidence. Taking the leap of faith and raising your fees can be terrifying! The fear comes out, as the voice in your head saying: No one will hire me for that price. I...
by Nancy Ganzekaufer | Jul 9, 2018 | Business Growth, Business Mindset, Entrepreneur, Interior Design, Marketing, Social Media
When it comes to new client attraction we can swing from having no idea how to begin, to having way too many options and feeling overwhelmed. I would say having 5 to 7 outlets to pace yourself with is a good way to begin. The key IS pace yourself. As you peruse these...
by Admin | Jul 2, 2018 | Business Growth, Business Mindset, Entrepreneur, Interior Design, Marketing, Social Media
When it comes to a design industry coach and copy writer my friend Fred Berns is among the best. Check out his guest blog post on the importance of your online bio profile. Those who need to know you, don’t. Your top prospects don’t. Your website visitors don’t....
by Nancy Ganzekaufer | Jun 25, 2018 | Business Growth, Business Mindset, Entrepreneur, Interior Design, Time Management
Managing an interior design business has many demanding components! One that will never go away is the need to manage client expectations. In the first part of this two-part series I discussed the initial steps. Part two wraps things up with some additional...
by Nancy Ganzekaufer | Jun 20, 2018 | Business Growth, Business Mindset, Entrepreneur, Interior Design
Every week I help my coaching clients respond to client objections and help them manage client expectations. Price objections can cause such angst to an Interior Designer, but having a well thought out response can go a long way in relieving your anxiety. This week,...
